Supply Chain Data Analytics Startup Lexi Names International EMS Executive Robert Sawyer as its CEO

Stockholm, 31st May 2019 – Supply chain data analytics SaaS provider Lexi Solution AB today announced it has appointed Robert Sawyer as CEO to lead the company into its international growth phase. With nearly 20 years in leadership roles in leading Electronics Manufacturing Services (EMS) companies in Europe, Asia and North America, Sawyer brings to Lexi deep experience in electronics manufacturing, supply chain management and international business as the company plans further expansion of its business globally.

Peter Röing, who has led the company as CEO since founding Lexi in 2011, initiated the search last year together with Lexi’s Board to bring in an international leader to take the company forward in the next phase of its growth. Röing is now assuming the role of CTO and “Chief Evangelist” in Lexi, continuing his work as the lead architect of the Lexi’s AI-enabled, cloud-based enterprise software platform.

Peter Röing said, “We are extremely excited to welcome Bob to Lexi and feel
fortunate to have been able to attract someone of his calibre and international experience. Having worked very closely together more than 10 years ago as colleagues in the EMS business, and since then many times over the years with us on several Lexi projects, Bob knows our customers and business inside and out and is definitely the right person to lead our international expansion as we scale up Lexi.

During his nearly 20 years in the EMS industry, Sawyer has held director, VP and CEO roles in leading tier-1 and tier-2 EMS providers based in Malaysia, Thailand, Scandinavia and Austria. He also ran an enterprise software company in Switzerland for many years that was later successfully sold to MICROS. His educational path includes a Bachelor Degree in Industrial Engineering from Stanford University and an MBA from SMU’s Cox School of Business in Dallas, Texas, as well as studies overseas in Berlin and Antwerp.

“I’m honored and grateful to Peter and Lexi’s board for the opportunity to lead this exceptional organization of creative, dedicated and talented professionals,” said Sawyer. “We produce a highly innovative, breakthrough solution that delivers phenomenal results for our customers’ supply chains. Lexi has established itself and proven the power of its AI solution for its customers who include some of the biggest and best-known electronics companies in the world. Scaling up Lexi to be a truly global player is a terrific opportunity that any leader would welcome.”

Hendrik Trepp, Lexi’s Chairman of the Board, noted “Technology today is a commodity, but an effective solution requires intimate understanding of the customer and their needs and gaps. Lexi’s Cloud System brings that cutting edge technology, and Peter Röing plus Robert Sawyer combine to make a powerhouse team to deliver this solution to the global marketplace.

About Lexi

Lexi aspires to change the world through data, bringing clarity and insight to complex supply chains. Lexi brings transparency to supply chain management with its unique cloud-based software solution that uses machine learning to provide authenticated, accurate product details to Original Equipment Manufacturers (OEMs). Founded in Stockholm in 2011, and with a Data Operations Center in Penang, Malaysia, Lexi delivers data driven business intelligence insights to prioritize actions for OEMs to lower costs and improve supply chain health. With its predictive and prescriptive optimization algorithms, Lexi empowers manufacturing, engineering, supply chain and procurement leaders to make faster, smarter product design and sourcing decisions. For more information, visit .

The Lexi Cloud System –
Unlock the Hidden Value in Your Supply Chain Data with AI

SOURCE:  Lexi Solution AB

For further information, contact Robert Sawyer, tel +46 8 625 11 50.

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